Cookie policy

Last updated: May 26, 2026

1. What are cookies?

A cookie (or "cookie module") is a small text file — made up of letters and numbers — that is stored on your device (computer, mobile phone, tablet) when you visit a website. Cookies are installed through a request issued by a site's server to your browser (Chrome, Firefox, Safari, etc.).

Cookies do not contain software programs, viruses, or spyware and cannot access information on your hard drive. They typically contain:

• The name of the site that generated the cookie;
• The cookie's lifetime;
• A unique value (a randomly generated string of characters).

Why are cookies important? They allow websites to remember your actions and preferences (login, language, font size, etc.) for a period of time, so that you don't have to re-enter this information at every visit.

2. How we use cookies

We use cookies to monitor what you have purchased from us and what actions you have taken on the site. Cookies also allow you to use services such as tracking your order, checking your account, or receiving additional benefits.

In some situations we use persistent cookies. We take the protection of your personal data seriously — we constantly monitor and improve the way we can protect it.

Cookies allow you a better experience when visiting our site, and some of them are necessary for its proper functioning. We use cookies for:

• Protected access to confidential data in your account;
• Improving response time when accessing pages on the site;
• Access to the online store;
• Recording browsing preferences on the site;
• Access to protected sections of the site (the cookie is generated after authentication to verify session expiration);
• Identifying the navigation path of users on the site;
• Displaying personalized content, corresponding to a user's role and rights;
• Visitor analysis, in order to improve the experience on the site (with the help of Google Analytics, we collect anonymous data about visits to our site);
• Managing, optimizing, and personalizing user experience;
• Identifying users' shopping carts;
• Recording user consent for cookies upon first access to the site;
• Authentication — when you log in on this site, we generate a cookie that informs us whether you are logged in. Our servers use these cookies to show us the account you are logged in with and the permissions you have;
• Temporary recording of previously viewed content, for displaying relevant content as you continue browsing;
• Displaying opinion polls.

3. Types of cookies used

On our site we use several categories of cookies, each with a specific purpose:

3.1 Strictly necessary cookies (essential)

These cookies are indispensable for the operation of the site and cannot be disabled. They allow:

• Authentication into the account and maintaining the session;
• Processing orders and payments;
• Securing forms (anti-spam protection);
• Retaining the shopping cart.

Legal basis: legitimate interest — these cookies do not require your prior consent, being strictly necessary for the provision of the requested services.

3.2 Preference cookies

Allow the site to remember information that changes the way it looks or behaves (for example, preferred language, font size, region).

Legal basis: your consent.

3.3 Analytics and performance cookies

Help us understand how visitors interact with the site, by collecting anonymous information about the pages visited, the duration of the visit, and traffic sources. We use this information to improve the user experience.

Services used: Google Analytics (with anonymized IP).

Legal basis: your consent.

3.4 Marketing and advertising cookies

Are used to provide you with relevant ads and to measure the effectiveness of advertising campaigns. They may track your activity across different sites.

Services that may be used: Facebook Pixel, Google Ads.

Legal basis: your explicit consent.

3.5 Third-party cookies

Certain pages of the site may contain embedded content (YouTube videos, Google Maps, social media share buttons, Instagram content, TikTok), which may set their own cookies. See Section 5.

4. Detailed list of cookies

Below you will find an indicative list of the cookies used on our site:

This list may be subject to changes. We recommend that you check periodically for the most recent version. For a complete and real-time updated list of cookies active on your device, please refer to your browser settings.

5. Third-party cookies

First-party cookies come from the same domain as the site you are visiting at that moment (in this case, www.lexotique.ro). Third-party cookies come from a different domain than the site you are visiting. For example, when you visit our site, we may include a link to another company's site, a link to our Facebook account, or a video from our YouTube page.

Therefore, when you click "Like", these sites may sometimes place cookies on your computer. We do not control how they use their cookies, so we suggest that you check on their site how they use them and how you can manage them.

Our site may use services provided by third parties, which set their own cookies. These include:

Affiliates with a different domain name may also place cookies on our site. We use these cookies to:

• Distinguish different users, for the purpose of displaying advertising on the site;
• Deliver, measure, and improve the relevance of ads;
• Record the user's opt-out from being shown advertising;
• Personalize ads on Google Search (most recent searches, previous interactions with ads or search results, as well as the user's visits to the site);
• Advertising that Google serves on the web;
• Measure interactions with ads on the placed domain and prevent them from being displayed too frequently;
• Determine how many times a user has clicked on an ad and purchased a product.

We do not have direct control over the cookies set by these third parties. We recommend that you consult their privacy policies for details.

6. Cookie lifetime

Depending on their lifetime, cookies can be:

• Session cookies — are automatically deleted when you close the browser. They are used for temporary functionalities (for example, the shopping cart);
• Persistent cookies — remain on the device for a specified period (from a few days to a few years) or until you delete them manually. They are used to recognize you on subsequent visits.

7. Your use of cookies

The most popular browsers that support cookies are:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Safari
• Opera

8. Your consent

On your first visit to the site, you will see a cookie banner that allows you to:

• Accept all cookies;
• Reject non-essential cookies;
• Customize your choices by category (preferences, analytics, marketing).

Strictly necessary cookies are activated automatically, without the need for consent. All other cookies are activated only after your express consent.

You can change your options at any time by accessing the "Cookie settings" link in the footer of the site or by deleting cookies from your browser and revisiting the site.

9. How to manage cookies in your browser

You have full control over the cookies stored on your device. You can delete or block them directly from the browser settings. Below are links to the official instructions for the most popular browsers:

• Google Chrome: support.google.com/chrome
• Mozilla Firefox: support.mozilla.org
• Safari (Mac): support.apple.com
• Microsoft Edge: support.microsoft.com
• Opera: help.opera.com
• Safari (iOS): support.apple.com (iOS)

To opt out of analytics and advertising services, you can use:

• Google Analytics Opt-out: tools.google.com/dlpage/gaoptout
• Your Online Choices (EU): youronlinechoices.com

10. Implications of disabling cookies

Disabling cookies will not prevent you from visiting our site, but it may affect the user experience. Specifically, it is possible that:

• You will not be able to log into your account;
• You will lose your set preferences (language, display options);
• You will not be able to complete online orders or payments;
• You will receive less relevant ads;
• Certain features will no longer be available (for example, embedded videos, maps).

11. Data security and protection

All the cookies we use are protected by adequate security measures. The data collected through cookies:

• Are transmitted over secure connections (HTTPS);
• Are not sold to third parties for commercial purposes;
• Are deleted after the storage period expires;
• Are processed in accordance with our privacy policy.

Cookies cannot read data from your hard drive, cannot transfer viruses, and cannot access other files on your device.

12. Changes to the policy

This Cookie Policy may be updated periodically to reflect technological, legislative, or practical changes. The updated version will be published on this page, with the date of the latest modification mentioned at the top.

In the event of significant changes that require the renewal of your consent, we will request your agreement again through the cookie banner.

13. Contact

For any questions related to this Cookie Policy or about how we use cookies, you can contact us:

• Email: contact@lexotique.ro
• Phone: +40 733 656 267
• Address: Str. Fantana Rosie no. 17, postal code 500123, Brasov, Brasov County

For more information on the protection of personal data, please also consult our Terms and Conditions page.

For more information on cookies in general, visit allaboutcookies.org or youronlinechoices.com.

For any questions or clarifications, please contact us at contact@lexotique.ro or by phone at +40 733 656 267.